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Overview

InsightPro Sports (IPS) provides a mobile solution that pairs young soccer players and their families with top tier coaches to help them advance their skills and grow as athletes. Using IPS' mobile app, a player works one-on-one with his/her coach regardless of time and location.

Review the interactive prototype below
Review the interactive prototype below

Roles

  • UX/UI Design
  • User Workflows
  • Low-fidelity Wireframes
  • Interactive Prototype

Goals

  • Collaborate with stakeholders to define personas and determine business and technical requirements.
  • Identify workflows based on defined personas.
  • Create low-fidelity interaction prototypes to validate concept workflows and identify main pain-points early in the process.
  • Design an intuitive user interface that communicates IPS brand's message.
  • Support the development team during design handoff with design documentation/annotations to build IPS's native App for iOS and Android.

Challenges

  • High expectations with a limited budget.
  • Many design iterations to meet client's expectations despite tight time and budget constraints.
  • Initial MVP design included many features that were eventually de-scoped after validating users' needs and requests after usability testing.

Interactive Prototype

The initial MVP's requirements included many bells and whistles before listening to and validating users' needs, I recommended creating this interactive prototype using Axure RP to help the stakeholders validate and prioritize the app's features. This prototype was absolutely necessary to verify design assumptions and to understand the users' needs, expectations, and how they want to use the app. It also saved time and money.

To try it, click the "Sign In" button below.

Userflows